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Label materials for printers and converters that perform every time

High-performance self-adhesive label materials for printers and converters worldwide. Your success depends on consistent results from press to application. UPM label materials combine advanced adhesive technology, material science, and global supply reliability to help you run efficiently, reduce waste, and deliver consistent quality across every application. Whether you are printing wine and spirits labels, pharmaceutical labels or demanding industrial chemical applications, we help you meet demanding performance, compliance, and sustainability requirements with confidence.

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Built for consistent converting results

High-quality materials engineered for performance

High-quality materials engineered for consistent converting, print quality, and adhesion – even in demanding environments like heat, moisture, or chemical exposure.

Reliable service you can count on

From consistent lead times to expert support, we help you keep production running smoothly and deliver to meet your needs.

Innovative solutions designed for your applications

From pharmaceutical labeling to logistics and industrial applications, choose from solutions engineered to your end-use needs.

Sustainability and compliance

Solutions that support recyclability, circularity, climate targets and regulatory compliance – without compromising performance.

One partner. Full label material portfolio.

UPM’s label material offering

Your success depends on reliable adhesive material performance. That is why we offer an extensive range of pressure sensitive label stock for every end use and market segment. At the core is the UPM Raflatac™ line of premium self-adhesive label materials, the name you trust for quality, performance and sustainability innovation across end uses. Supported by adhesive expertise, advanced materials science and expert services, our premium offering helps you deliver consistent, reliable results for your customers.

To complement these premium materials, UPM Intercoat™ label materials provide cost-competitive, dependable bulk solutions that balance performance and supply reliability with cost efficiency. Together, UPM Raflatac™ and UPM Intercoat™ give you a full spectrum of label material options, so you can choose the right fit for every application, every customer and every market segment.

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Premium performance – UPM Raflatac^™

Explore UPM Raflatac™ label materials

Cost-efficient solutions – UPM Intercoat^™

Explore UPM Intercoat™ label materials

Choose the right label material for your application

Every label is a combination of face material, adhesive, and liner. Selecting the right combination ensures reliable converting, print quality, and performance in your end-use environment.

Paper labels

Paper labels for print quality and cost efficiency.
Ideal for high-quality graphics and cost-sensitive applications, paper labels offer excellent printability and versatile finishes for a wide range of end uses.

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Film labels

Film labels for durability and flexibility.
When your label needs to withstand moisture, chemicals, or outdoor conditions, film materials deliver long-lasting durability and visual performance.

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Adhesives

Adhesives for every application need.
From permanent to removable and wash-off solutions, selecting the right adhesive ensures your labels perform reliably throughout their lifecycle.

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Solutions for every labeling challenge

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Why converters choose UPM label materials

Adhesive expertise that ensures real-world performance
Global supply you can rely on
Validated quality through testing and innovation labs
Tools and support for faster decision-making

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Voices from our partners

“UPM Raflatac has provided us with access to the latest technologies and solutions for more sustainable, high-quality labels. Their experience and expertise help us ensure that our labels meet the highest standards.”

– Alessandro de Cinque, Founder of Bad Spirits

“Transparency and externally validated data sources are really important to avoid greenwashing. It is expected and appreciated by customers.”

– Gabriela Neves Ferri, Vice President, Global R&D and Sustainability of All4Labels

“UPM Raflatac's expertise on linerless labels and related hardware proved to be a perfect fit for our customer's needs. The feedback from our customer base has been overwhelmingly positive, both on the performance of the OptiCut linerless product and its consistent availability.”

– Todd Staskiewicz, Vice President of Sales & Marketing at Great Lakes Label

“Together with more sustainability-focused partners, we can globally promote various circular economy models, including eco-design, high-value recycling, and extended producer responsibility (EPR).”

– Ms. Chenyang Liang, Environmental and Circular Economy Consultant at GIZ

Sustainability you can prove to your customers

Recycling-compatible solutions

External recognitions

Life-cycle data through UPM Label Life service

Label release liner recycling with UPM RafCycle

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Ready to improve your label performance?

Work with a partner who understands converting challenges and delivers reliable material performance at scale.

Find your nearest service for rolls

Select your country to find contact information for your nearest UPM Raflatac roll service.