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Reliable cosmetic label materials for demanding personal care applications

Personal care labels and cosmetic labels must perform reliably from high-speed printing to challenging end-use conditions even in wet, humid and oily environments. At the same time, packaging and labeling are under increasing pressure to meet sustainability targets and packaging regulations.

Our label materials are engineered to deliver consistent print performance, reliable adhesion and premium visual appeal – supported by verified sustainability. This enables you to maintain production efficiency, meet market expectations and stay competitive.

New to our personal care labels? Explore our Label product finder

Cosmetic labels engineered for reliable, high-quality performance

Consistent print performance across technologies

Engineered for smooth production performance across conventional and digital printing – and their combinations. This helps you reduce downtime, minimize waste, ensure consistent runnability and maintain consistent print quality.

Reliable adhesion on challenging surfaces and conditions

Labels that stick securely even on demanding surfaces, including squeezable and low-surface-energy packages, thanks to reliable adhesives designed to withstand water, humidity, oils, frequent handling and temperature changes.

Premium aesthetics for high-impact brand presentation

Materials designed for high-impact visual storytelling, from subtle textures to a seamless no-label look. Our cosmetic portfolio provides a premium foundation for intricate embellishments and vibrant color reproduction without compromising performance.

UPM ProCycle™

Recyclability performance made easy by UPM ProCycle adhesive technologies and circular products

With UPM ProCycle adhesives, you get:

Portfolio designed to adapt to changing needs
Externally recognized recycling compatibility
Independent testing for required label functionality
Support with regulatory and sustainability expertise

Learn more from the in-brief brochure of your region:

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Label solutions for cosmetic and personal care applications

Cosmetic labeling requirements vary depending on packaging format, material and end-use conditions. From labels for squeezable containers to rigid bottles, skincare labels and beauty product labels must ensure reliable adhesion, flexibility and print performance across applications.

Skin and body care

Labels for skincare and body care packaging must withstand exposure to oils, creams and frequent handling while maintaining a premium appearance. Our solutions help ensure consistent adhesion and brand presentation throughout the product lifecycle.

Make-up

Make-up packaging often has limited space for both regulatory information and branding. Our label materials enable label converters and brands to develop multilayer label solutions, helping maximize space without compromising performance or print clarity.

Bath and shower

High humidity, water exposure and temperature variation create demanding conditions for labels. UPM’s label materials are designed to maintain adhesion and appearance even with frequent water exposure and handling.

Need technical information? Browse our Label product finder

Why printers choose UPM Raflatac label materials for cosmetic and personal care

Consistent caliper and liner release across rolls and batches supports stable runnability and efficient converting on high-speed cosmetic labeling lines.

Formulated for reliable ink adhesion across flexo, offset and digital printing, maintaining high-definition print quality for premium brand presentation and fine design details.

Engineered to maintain adhesion and appearance across demanding cosmetic environments, including exposure to oils, moisture, friction and frequent consumer handling.

Designed for excellent conformability on squeezable tubes, curved containers and textured surfaces, maintaining label integrity without wrinkling or edge lift.

Technical and end-use expertise supports printers in selecting the right label constructions and delivering solutions that meet their customers’ performance, aesthetic and sustainability needs.

Supported by verified sustainability data and designed for recyclability, helping printers and their customers meet evolving packaging and circularity requirements.

Cosmetic labeling built to meet industry standards with confidence

Built on verified industry standards

Tested according to FINAT and ISO methods for adhesion, release, and converting performance
UPM ProCycle™ products are externally recognized for compatibility with relevant recycling streams

Sustainability backed by proof

FSC™ (FSC C012530) and PEFC (PEFC/02-31-196) certified label materials
Access to LCA-based data and tools to support decision-making
Solutions designed for recyclability and circular packaging systems

High-quality and global supply

Consistent quality supported by standardized production and quality control processes
Reliable supply backed by global distribution network and up-to-date lead times
Strong technical support

Sustainable cosmetic labeling in practice

In cosmetic packaging, sustainability depends on how labels are produced, how they perform in recycling systems and how much material is used. Our labels help you meet climate targets, regulatory expectations, and consumer demands – credibly and transparently.

Labels engineered for packaging recyclability

UPM ProCycle™ brings together recycling-compatible adhesives and circular label materials in one portfolio, built on advanced adhesive technologies that put recyclability performance within easy reach. Products are externally recognized for compatibility with relevant recycling streams and, where specific functionality is required, supported by independent testing.

Recycled content designed for consistent performance

Switching to labels made with recycled materials helps to reduce dependence on virgin feedstocks without compromising performance. Our comprehensive range of PCR (post-consumer recycled) films and papers replaces virgin raw materials across various applications. With the recycled-content substrates, we help reduce reliance on finite resources while maintaining consistent performance and confidently demonstrating progress toward achieving circular packaging goals.

Reduced material use with proven performance

Our extensive portfolio includes thinner label materials engineered for cosmetic applications, delivering consistent converting and end-use reliability, even on squeezable containers and tubes. Clear and white film constructions maintain adhesion and label integrity under compression. Thinner materials also deliver more labels per roll, helping you improve efficiency, reduce downtime, and lower transport and packaging costs while supporting your sustainability targets.

Label finishes and design options for your cosmetic packaging needs

Matte, mid gloss, and gloss

Our range of label materials from matte to sleek, glossy finishes allows you to match the label surface to brand positioning with consistent print efficiency and label quality across applications.

No-label look

Clear, no-label look label materials are engineered to blend seamlessly with containers, creating a sense of simplicity and transparency. This aligns with the growing consumer preference for minimalism and clean aesthetics.

Tactile paper labels

Our tactile paper face materials are ideal for creating high-quality, visually stunning labels for luxury and artisanal applications, combining distinctive, unique textures with reliable printability.

Metallic labels

Our selection of metallic label materials supports a variety of printing and embellishment techniques. Create high-impact labels for premium products while ensuring consistent performance in production.

Shape your label

Pressure-sensitive label materials enable flexible shapes and formats, helping you optimize container coverage, improve shelf visibility, and deliver designs that align precisely with your customer’s brand requirements.

Have a question about your label application? Get in touch

Get inspired by cosmetic label solutions in real-world applications

Making LUMENE packaging more circular by shifting to wood-based plastics

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Ego Pharmaceuticals: Double down on climate action with renewable UPM Raflatac Forest Film™

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